What Can Be Learned From Boeing’s Downfall?

Once the soaring leader in the aerospace sector with a stock price of around $430 per share and a market capitalization of almost $240 billion, Boeing has dropped far from its heyday. With the BA stock price down by more than 60% and market capitalization losing billions by the day, the corporation is today a shell of its past. This sharp drop did not occur by accident; rather, it was the outcome of a sequence of strategic errors, leadership decisions, and cultural changes costing Boeing not only financially but also reputationally.