Finding an Extra Gear - The Second Annual Sales Operations and Technology Study

By Michael J Griffin

It has been quoted many times over the past months that COVID in one year has accelerated the adoption of digital technology. A recent McKinsey Global Survey of executives says "their companies have accelerated the digitization of their customer and supply-chain interactions and of their internal operations by three to four years. And the share of digital or digitally enabled products in their portfolios has accelerated by a shocking seven years." These COVID induced changes have also impacted the way we lead our sales teams and sell to our customers.

Korn Ferry has produced a very informative report on sales technology called "Finding an Extra Gear - The Second Annual Sales Operations and Technology Study."

I believe this report may help you gain insight and direction when revamping or upgrading your sales processes and technology as you move towards the post-COVID world of B2B sales enablement to remain competitive and relevant to your customers.

Click here to download this report from Korn Ferry.

Happy Prosperous Chinese New Year to all of you!

Michael J Griffin

Founder ELAvate

Sales Productivity Consultant