Two Keys for Successful Sales Presentations

According to data from Objective Management Group (OMG), which has assessed more than 2.4 million salespeople, 95% of the very best salespeople emphasize listening over talking, but more than half of the worst salespeople take the opposite approach, emphasizing talking over listening. While the primary skill to prioritize listening is asking good, timely questions, only 28% of all salespeople ask enough questions. Even worse, that drops to just 4% of the worst salespeople.