The Ultimate Sales Checklist to Improve Performance

Modern media will have you believe sales motivation is best delivered in the form of an inspirational quote. But, while an inspirational quote can go a long way, it’s simply not going to fix any deep-rooted sales performance issues. Unfortunately, there is no one-size-fits-all approach when it comes to diagnosing and fixing a performance issue on your sales team. That’s why we’ve created this sales performance checklist. This sales checklist will help even the most seasoned sales leaders pinpoint and correct problems happening on their teams.

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Why Sales Leaders Aren’t Always the Best Coaches

Transitioning from a top salesperson to an effective sales leader is more than just a promotion—it's a significant step up that demands new skills and perspectives. And it’s risky. Elevating top sales performers into sales leadership roles doesn’t naturally make them effective sales coaches. They may not possess the skills or desire to transition into leadership roles, potentially leading to misalignment and dissatisfaction.

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Stop the Dysfunction in the Sales Function

While Kurlan & Associates has successfully helped thousands of companies optimize their sales functions, performance and maximize revenue generation, there have been a number of companies which, instead of getting our help, or the help of another sales consultancy, decided to do nothing. In most cases it was because they either didn’t want to upset anyone, thought they could do it themselves, or thought their mediocre growth didn’t need improvement. In other cases the fear of change was simply too paralyzing for the decision makers and they “couldn’t commit” to making the necessary changes.

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The Skills Sales Leaders Want Most – And How to Learn Them

What do sales leaders look for when hiring a salesperson? To find out, we asked sales leaders at some of the most innovative companies in the world – Gong, LinkedIn, IBM, Salesforce, Equifax, and others – that exact question via our How I Sell newsletter. And interestingly, there was a lot of overlap in their answers. Many of the respondents used the same words over and over again.

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B2B Sales Trends for 2023

With the New Year just around the corner, it’s time to consider the new B2B sales strategies you may have been putting off. The B2B landscape is changing rapidly. New technology and changing economic environment are forcing companies to change plans. To stay ahead of the curve, sales leaders must adapt or fall behind. This article explores the 2023 sales landscape and how sales leaders can position their teams for greater success.

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