Are You Losing Customers? Find Out Why
Losing customers without any plan to mitigate the situation is a surefire path to ensure your business goes under. If you’re seeing a decline in customers, there could be various reasons for why that’s the case, like poor customer service, inconsistent pricing, or lack of training for your sales reps. Digging into why you’re losing customers doesn’t need to be a big mystery to solve. However, understanding why you might be losing customers is essential so you can create and implement a plan to recover and retain your clients.
5 Things a Salesperson Should Never Say to a Prospect – And What to Say Instead
I don’t know about you, but I’m relieved to see high-pressure sales tactics get dumped in the waste bin of history. The popular thinking used to be that the only way to succeed was to talk fast, instill fear, and constantly push for a close. None of that is conducive to a great experience for buyers OR for salespeople.
The 8 Buyer Motives Every Salesperson Should Know
If you could tell your exact buyer motives, you'd have no problem tailoring an effective sales strategy to suit their interests and inclinations. If you could always understand your buyer's motivations, you'd never lose out on a deal. Even though you cannot read people’s minds, there are still ways to get a feel for the underlying buying motives that drive most purchases.
What Does It Really Take to Be a Successful Salesperson? The Answer Is Simpler Than You May Think.
In many cases, salespeople get a bad rap. And the number one reason most people state for not liking salespeople is that they push their agenda without listening to, acknowledging or meeting the needs and wants of the consumer. This disconnect is commonplace in many interactions between customers and service providers. In fact, these are prevalent complaints in many relationships.
Ask the wrong questions, get the wrong answers
The most important aspect of making a sale is also a major weakness of every salesperson: Asking Questions.
It’s an enigma to me. Questions are so critical, you’d think it would be the topic of training every week. Yet salespeople are odds on favorites to have never taken one training program in the science of asking a question.
How critical? The first personal (rapport) question sets the tone for the meeting, and the first business question sets the tone for the sale. That’s critical.
