Building a More Adaptable Sales Force

Compared with other business functions, sales has a tendency to be less adaptable. At many companies, sales process remain the same for long periods of time. Now, as digitization changes the way many customers buy, sales teams need to evolve continuously. Four practices can help with this shift: Anticipate where customers are going, redeploy resources to match customer behavior, shift emphasis from closing sales to helping customers realize value, and embracing agile decision-making.

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How to Learn from Your Failures

Sooner or later, everyone fails at something. But does everyone learn from their failures? In fact, the evidence suggests that most people struggle to grow from mistakes and defeats. When researchers Lauren Eskreis-Winkler and Ayelet Fishbach developed the “Facing Failure” game, they wanted to test how well people learn from failure.

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McKinsey Reveals the 14 Biggest Tech Trends Today and How They Can Point You to New Markets

For B2B tech companies, identifying a total addressable market -- and opportunities to expand beyond your current market -- is a key factor in growing your company and attracting investment. A new report from McKinsey on technology trends ranks 14 advanced technologies for relevance across 20 industries, from aerospace to telecommunications

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For Better Negotiations, Cut “But” from Your Vocabulary

It’s hard to think of a word that triggers more reactivity and drains more trust from conversation than “but.” Notice how often you hear it (and say it) when you’re negotiating or arguing. Notice how this one word changes the temperature and tone in the moment. To prevent the damage that “but” inflicts, the author offers three hacks: 1) Focus on what’s said before “but,” 2) Replace “but” with curiosity, and 3) Stop before the “but.” Each of these moves requires courage, patience, and practice — and the return on investment is impressive.

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The Future of Sales is Connection

The past two years haven’t been easy—they’ve shown that true disruption is forced on businesses, not chosen. While every industry, company, and team has been disrupted in some way, no other aspect of the business world has been more affected by disruption than sales teams. Whether it’s growing customer expectations, labor shortages, digital transformations, or market uncertainty, sales professionals are facing more pressure than ever. But there is a solution: creating a connected sales organization.

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How To Be A 'CLOSER': Six Attributes Of Great Sales Professionals

In sales and business, we call the most effective salespeople a “CLOSER.” Sales can be a position that experiences the highest of highs and the lowest of lows. Many people have theories about how the best salesperson outperforms their peers. But I believe that no matter what the salesperson's individual style is, there are attributes all great salespeople share. The good news is that it is possible to develop these characteristics and skills through training, study and hard effort.

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Stop Losing Sales to Customer Indecision

For decades, salespeople have been taught that there is only one possible reason for lost sales: that salespeople have failed to defeat the customer’s status quo. Perhaps the customer doesn’t fully appreciate the problem that their solution is designed to solve. Or maybe they don’t yet see enough daylight between their company’s solution and that of the competition. So, salespeople break out their arsenal of tools to prove to the customer the many ways their solutions will help them win. And, when all else fails, they dial up the “FUD” — or, fear, uncertainty, and doubt — to tap into the customer’s fear of missing out.

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Five Best Practices to Lead in Uncertain Times

I know two retail store owners who learned different lessons during the COVID-19 pandemic. The first was caught by surprise. His brick-and-mortar store was already struggling to attract customers, and the quarantine only made things worse. One by one he laid off staff, reduced the hours his store was open, discounted prices, and eventually had to close his doors for good. His lesson? Never open a store again. It’s too hard.

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