Sometimes The Biggest Sales Problems Have the Simplest Solutions

Some of my long-term problems had such simple solutions. If only I had thought of the obvious solutions first. For example: For decades, I could not drive for much longer than two to two and a half hours before my eyes would get so heavy that I risked falling asleep at the wheel. Day or night, year after year, all of our trips were based on how far I might have to drive. And then I discovered the solution. Sunglasses.

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Highly Successful People Master These 3 Skills, Say Bestselling Authors Brené Brown and Simon Sinek

The skills that can make you highly successful aren’t necessarily innate. You can practice them, and get better at them. That’s according to bestselling authors and leadership researchers Brené Brown and Simon Sinek, who sat down with Wharton organizational psychologist Adam Grant for a recent episode of his “ReThinking” podcast.

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AI in Sales Training: Exploring Its Potential and Its Current Limitations

Today, there is hardly any more popular topic than artificial intelligence (AI) — its current capabilities, its future possibilities, its benefits and dangers. While AI will certainly be helpful and impactful, not even experts and scholars know what the “AI revolution” will look like ten or twenty years from now, nor when the true “year of AI transformation” will be.

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3 Strategies to Boost Sales and Marketing Productivity

A study of B2B companies found that just one in 20 was able to consistently grow sales faster than sales and marketing expenses. As companies seek to cut costs in an uncertain economy, increasing this commercial productivity is a smart strategy. Research shows the three ways companies can do this are to refine the go-to-market model, turn every rep into an A player, and make sales and marketing support more efficient.

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To Implement Change, You Don’t Need to Convince Everyone at Once

Managers launching a new initiative often try to start big. They work to gain approval for a substantial budget, recruit high-profile executives, arrange a big “kick-off” meeting, then look to move fast, gain scale, and generate some quick wins. But starting with a big kickoff campaign is more likely to activate resistance than it is to win over a majority. It’s also unnecessary. Decades of research shows that you don’t need to convince everybody for an idea to take hold. In fact, a significant minority is completely sufficient to create change.

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Elevate Your Sales Process: Fast and Efficient Strategies for Success

Few things can be more critical to your company's growth than your sales process. But when you step back to evaluate your team's methods, you may wonder whether your process is more of a hindrance than a help. After all, as important as traits like persistence and having good people skills can be in sales, they aren't going to be enough to create a winning process on their own.

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6 Mistakes That Sabotage Great Communication

Just because you’re communicating, it doesn’t mean you’re doing it well. At the core of every great relationship is great communication. The same is true of great teams. Effective communication is necessary for any leadership team to work together cohesively, engage employees, and create loyal customers. Some of the symptoms of poor communication include disconnection, gossiping, and inefficiency.

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Simon Sinek on the 7 Eternal Truths of Entrepreneurship

In 2009, Simon Sinek delivered a TED Talk that explored his notion that all great leaders share a trait--what he called "knowing the why." It has become the third-most-watched TED Talk of all time. Some 14 years later, the best-selling author's ideas continue to resonate with entrepreneurs, and he's now scaling his message of servant leader­ship through his new online learning platform, the Optimism Company. Begun as a pan­demic pivot, it boasts 20 employees working to infuse a spirit of helping others into the self-help industry.

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