“But if you try sometimes…you might get all you need” [Sales Success Series, Part 5 of 6]

Every sales professional knows that achieving success during a sales call is a tricky balance between asserting your company’s solutions to the customer’s needs, and stepping back to listen intently to customer concerns. Each part of the call serves an important purpose in building a bridge of trust between salesperson and customer.

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You are too Expensive!

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You had me at “Hello!” [Sales Success Series, Part 3 of 6]